class notes 3/8

text is visual as well as your choice of font changes how it is read or understood

text can be placed in your image as a cohesive element in the image--the text can be part of written content, but also a visual element through size, shape, font, etc!

Notice how these different fonts convey different meaning--some fonts have a certain "brand", which is definitely something people consider when designing text for products.

(fun fact: comic sans got its name because it is used for comics traditionally! and some comic artists have stopped using comic sans because it's so mainstream and has a juvenile connotation)

Text in Illustrator:

Type Tool (T)

-you can also type on a path, or type within a shape in the submenus here

-Type menu allows you to preview fonts, create outlines (to edit individual points on a typeface

-when selecting a piece of text, type tool allows you to edit the text--direct selection tool allows you to treat text as an object